What about Email
Email Marketing has
the advantage of low-cost distribution but the disadvantage of higher-cost
emailing lists. We suggest targeted mailings rather than mass mailings.
We often recommend
multi-pronged approach, using both Direct Postal Mail methods, addressed &
un-addressed. PLUS targeted Email Marketing. This gives you a better, faster and
cheaper approach than focusing on just one method. Also, we usually
recommend a comprehensive Internet and Social Media campaign. Each
business is different.
Mailing Lists for Emailing and
Post Office delivery
Mentor Marketing has some of the best Email Lists in Western
Canada, and we can get other good lists through our industry contacts.
Postal Lists are available through multiple sources, and we usually
recommend buying quality lists rather than lower-cost low-quality postal lists.
That's because some of the bad list suppliers are simply copying the phone
book or yellow pages, resulting in low quality lists and very high
undeliverable rates. A quality list will have far lower undeliverable
names and reach many more targeted buyers. Good lists for email &
postal often provide the most
Access to the best mailing lists:
We produced the Loyalty
Program for a major Airline, and this gave us access to the very best
Credit Card lists, as well as insider information on Marketing Successes.